Pokémon x 7-Eleven Stellar Crown collaboration
In September 2024, the Pokémon company collaborated with 7-Eleven branches in the Philippines, Singapore, and Malaysia to celebrate the release of Pokémon TCG's latest expansion, Scarlet & Violet: Stellar Crown. In the Philippines, 7-Eleven branches offered Pokémon-themed product packaging, made its branches a PokéStop for the mobile game Pokémon GO, and released a limited-edition Lapras physical TCG promo card.
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Themed 7-Eleven branches
On September 13, 2024, during the global release of Stellar Crown, a ribbon-cutting ceremony was held at the 7-Eleven branch at Centris 1 in Quezon City. Representatives from 7-Eleven Philippines, The Pokémon Company, and Niantic, Inc. (Pokémon GO developer) were present.
Other themed branches were set up at the Arnaiz Avenue branch in Makati City, and St. Theresa Casa Rosario branch in Cebu City.
Limited-edition Lapras card
A limited-edition Lapras TCG card was given away for every purchase of a Stellar Crown TCG booster pack. Each booster pack costs ₱259 (US$4.62). The card was available in limited stocks at select 1,500 branches in the Philippines.
The Lapras card has a 7-Eleven logo stamp on it.