The Taste of Joy collaboration banner.

The Genshin Impact x Gong Cha Philippines' "The Taste of Joy" is a limited-time collaboration under the milk tea chain Gong Cha Philippines. It is currently running from May 21 until July 19, 2026. Players could purchase large drinks in themed cups to receive in-game codes, as well as purchase physical merchandise from the Gong Cha shops. The collaboration features the characters Aino and Ineffa.

The Taste of Joy is a collaboration between Genshin Impact and various milk tea chains in Southeast Asia. Before the Philippine leg, the collaboration had already run in Indonesia, Vietnam, Malaysia, Singapore, and Thailand on various dates since December 2025.

For the Philippine collaboration, it will run from May 21 until July 19, 2026.^[1]

A scratch card with an in-game code is given when purchasing a large drink with a themed cup. Only one The Taste of Joy in-game code can be redeemed in one User ID. It can be redeemed at an account from any of the four regional servers. The in-game code rewards the following items:

• 40 Primogem
• 50,000 Mora
• 2 Strength Tonic
• 2 Mystique Soup

To purchase physical merchandise, a customer must first purchase at least one Gong Cha large drink with a themed cup and a scratch card with an in-game code.

For the drink price, the customer must add 10% on a large drink order. For example, a ₱150 bill will have an additional ₱15 for a total of ₱165.

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  Purchase mechanics for the themed cup and scratch card.
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  Additional physical merchandise that can be purchased during the collaboration..
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  In-game rewards when redeeming the in-game code from the scratch card.

1. GENSHIN IMPACT X GONG CHA. May 12, 2026. Gong Cha Philippines team. Gong Cha Philippines website. Retrieved on 2026-06-05.